Our Story

We created Bristle™ because we believe a healthy smile
shouldn’t cost the earth.

We keep things simple

We started Bristle to make it simple and affordable for everyone in the UK to have access to high-quality, planet-friendly dental products. Our zero waste dental subscriptions put you in control, and are designed to make it overwhelmingly easy for you to ditch the plastic and switch to a more sustainable daily routine.

Zero tolerance for bullsh*t

When we founded Bristle, we vowed to be transparent, honest and bullshit-free, every step of the way. From our sustainable production processes and minimal-impact packaging, to our no-nonsense marketing and robot-free customer service. We aren’t perfect, but we’re working on it, and we’ll keep you in the loop every step of the way.

Happy smile, healthy planet

Lots of people taking small steps, creates big change. It’s a philosophy Bristle was founded on, and one that runs through the heart of everything we do. We might be just a small piece of the puzzle, but your Bristle toothbrush will serve as a daily reminder to commit to environmental stewardship.

Meet the team

Bristle was founded 4 years ago by 3 mates, Dan, Chloe and Ben. They were on a mission to play their part in protecting the oceans and mountains they lived and worked in from the devastating impact of plastic pollution. Since then, Bristle has grown bigger and more impactful than they ever could have hoped for. Thanks for joining us on the ride 🤙

Drop us an email, we'd love to hear from you!